How can we help?

Yarsa, Inc. is a global publishing and growth partner for indie developers and technology companies. We handle everything outside of writing code - distribution, marketing, billing, compliance, and customer growth - so you can stay focused on building great products.

In short: you develop, we publish. We make you a global publisher without requiring you to build a publishing operation.

Yarsa is built for independent developers, small development studios, and technology companies who have a great product but lack the bandwidth (or desire) to run a full publishing and marketing operation in-house.

We work with Android app developers, iOS app developers, mobile game developers, SaaS founders, and digital product sellers at all stages - from pre-launch to scaling past their first million in revenue.

If you’re spending more time on distribution and marketing than on your product, Yarsa is built for you.

Getting started is straightforward. Fill out our Get Started form with your developer information and a brief description of your product. Our team reviews every submission within 2 business days and reaches out to schedule an introductory call.

During that call we’ll learn about your product, your current situation, and your goals - and we’ll explain exactly how Yarsa can help and what a partnership would look like. There’s no obligation.

We operate across more than 100 countries, with particular depth in North America, Europe, Southeast Asia, the Middle East, Latin America, and Sub-Saharan Africa. Our regional expertise covers store listings, localized marketing, compliant billing, and regulatory requirements specific to each market.

If there’s a particular region you’re targeting, let us know during onboarding - we’ll tell you exactly what presence and expertise we have there.

Our pricing is performance-aligned - we earn when you earn. The exact structure depends on the type of product and the scope of services engaged. Common models include a revenue share, a flat monthly retainer combined with a smaller revenue share, or a project fee for one-time work like an app launch or store optimization.

We discuss pricing transparently during the introductory call, and all terms are laid out clearly in a simple agreement before any work begins. There are no hidden fees.

Yes. For SaaS and digital product clients, we configure and manage global payment infrastructure including Stripe, PayPal, and regional payment methods. We handle subscription billing, failed payment recovery (dunning), refunds, and disputes.

For Merchant of Record arrangements, we take on billing responsibility entirely - you receive a revenue share, and we handle all the payment complexity. For mobile apps, store payments (Apple IAP, Google Play billing) remain with the respective stores; we optimize your monetization strategy around them.

Tax compliance is one of the most complex parts of selling software globally, and it’s an area we handle directly. For clients under a Merchant of Record arrangement, we calculate, collect, and remit VAT, GST, and sales tax in the jurisdictions where your buyers are located - including the EU, UK, Australia, and US states with economic nexus rules.

For other arrangements, we advise on tax obligations and can connect you with specialist advisors. We also help with regulatory compliance including GDPR, COPPA, and app store-specific policy requirements.

Every Yarsa partner gets a dedicated account manager who is your primary point of contact - a real person who knows your product and your goals. Beyond that, our team includes specialists in app store management, paid acquisition, SEO, and billing operations who work on your account as needed.

We communicate regularly through scheduled reviews and are reachable by email and scheduled calls. For urgent issues - a store rejection, a payment processor flag, or a compliance matter - we treat them as high priority regardless of day or time.

From signing the agreement to having your product actively managed, the typical onboarding takes 1-2 weeks. This includes setting up store accounts, configuring analytics and reporting, and aligning on the first 90-day strategy.

For products that are already live and well-instrumented, we can often move faster. For new products approaching launch, we recommend starting the conversation 4-6 weeks before your target launch date so we can prepare the full publishing infrastructure in advance.

Absolutely. Many of our partners come to us with a single product and add more over time as they build their portfolio. We handle multi-product arrangements with a single account manager who coordinates across all your products, ensuring consistent brand positioning and consolidated reporting.

There are no arbitrary limits on the number of products. Pricing for additional products is typically more favorable than the initial engagement given the shared infrastructure and relationship.

We work with products that are either close to launch-ready or already live. The core requirement is a genuinely useful product with a clear value proposition and an identifiable audience - not perfection, but something real.

We are selective about the products we take on because our revenue is tied to yours. We prioritize products with a clear monetization path, a developer who is actively maintaining and improving the product, and a market opportunity that our publishing expertise can meaningfully accelerate. If we don’t think we’re the right fit, we’ll tell you honestly.

Every partner gets access to a unified reporting dashboard that pulls data from all stores, payment processors, and ad platforms into a single view. We report on the metrics that matter to your specific product type: for mobile apps, installs, retention, and ARPU; for SaaS, MRR, churn, and LTV; for digital products, units sold, revenue by channel, and refund rate.

We send a structured monthly review report and hold regular review calls. You always have full access to your own store accounts and can verify numbers independently.